Tina Fermin just submitted her article for the Trends and Tips Special Publication and after doing some of my own research, I'm impressed at not only her writing ability but the content. I knew it would yield interesting content but I have to say that I'm making some serious changes within my own company. In addition to the technology integration, there is something to be said for offering products that directly relate to this generation. I'm not going to give up the trend report content but I will tell you, you should be thinking about the differences of selling to a variety of generations. It's truly an interesting concept.
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